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Prove your documents are written plainly

Wednesday Writing Wisdom

Write positively
For example, write ‘it is attractive’ rather than it is not unattractive’; write ‘it is reasonable’ rather than ‘it is not unreasonable’. This double negatives are a little harder to process. Sometimes the prefix ‘un-‘ can be missed by people who are reading fast, and that conveys the opposite meaning to your intent.
People generally respond better to positive text.

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People we work with

Frank Law
User First Design Group
Aware with Words

Contact

greg@thinkwrite.com.au
0418 411 046
Level 10, 80 George St, Parramatta
PO Box 438, Parramatta NSW 2124
Australia

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